Latest information and expert analysis about entering the Russian market, Wildberries/Lamoda sales strategies, and e-export operations.
Learn how to calculate real product profitability in Russia by including marketplace fees, logistics, advertising, product cost and other variable expenses.
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Learn how a product's real selling price is formed in Russia, from EXW and import costs to logistics, marketplace commissions, advertising, taxes and target margin.
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Russian e-commerce growth is shifting beyond Moscow. 2026 data on regional sales, warehousing, inventory and Wildberries/Ozon strategy for global brands entering Russia.
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From 1 September 2026, remote sales in Russia require clearer, verifiable product conformity information on marketplace listings — for Wildberries, Ozon and international brands entering Russia.
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E-commerce logistics from Turkey to Russia: customs, warehousing, FBW/FBS, inventory allocation, delivery speed and returns — a 2026 guide for Turkish brands.
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VAT in Russia 2026: 22% rate, USN simplified tax, 20 million RUB threshold, import VAT, and marketplace sales — a practical guide for Turkish brands entering Russia.
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How does taxation work for companies and e-commerce in Russia? A 2026 guide to VAT, USN, corporate tax, imports and marketplace taxation for Turkish brands.
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Brand Authorization Process, Distribution Agreements and Marketplace Requirements for Turkish brands entering the Russian market.
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How to import commercial goods from Turkey to Russia? TN VED EAEU classification, EAC compliance, Chestny ZNAK, customs declaration, duties, and marketplace fulfillment.
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What is an OOO company in Russia, how can foreign entities establish one, and how do banking and FNS registration workflows operate? Step-by-step 2026 guide for Turkish brands.
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What is the EAC certificate, which products require it, and how is it obtained during export to Russia? We explain the EAC conformity process step by step for Turkish manufacturers.
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What is the Chestny ZNAK system? Which products require compliance? A comprehensive guide on DataMatrix coding, labelling, and mandatory compliance for exporting to Russia.
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Success in the Russian market begins by placing the right product in the right warehouse at the right time. A data-driven inventory management guide for Wildberries and Ozon.
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Many sellers believe success on Wildberries depends solely on product quality or advertising budget. However, one of the platform's key performance criteria is warehouse placement.
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While the Russian e-commerce market expands rapidly, we analyze the leading product groups, growing categories, and best marketplace opportunities in 2026.
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Many manufacturers and brand owners wishing to expand into Russia ask: 'Can I sell in Russia without setting up a company?' With the right operational model, the answer is yes.
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Success on Wildberries is not possible simply by uploading products. The platform's algorithm ranks stores based on sales performance, customer satisfaction, and operational success.
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For fashion brands wanting to position themselves in the premium segment in Russia, Lamoda is one of the most important sales channels. Unlike Wildberries and Ozon, Lamoda stands out with its selective brand acceptance policy and high customer profile.
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For brands active in the Russian e-commerce market, Ozon has become one of the fastest growing sales platforms in recent years. Commonly referred to as 'Russia's Amazon', Ozon offers brands broad access nationwide with millions of active clients and advanced logistic systems.
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Russia is one of the most important e-export markets in the world for Turkish brands and manufacturers, with its population of over 140 million and rapidly growing digital trade volume.
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Wildberries is Russia's largest marketplace and offers brands a massive sales potential with hundreds of millions of monthly visitors.
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