We Manage and Grow Your Marketplace Sales in Russia
Wildberries, Ozon, Yandex Market and Lamoda
We run your sales operations on Russia’s leading marketplaces as one integrated system.
From store setup and product content to pricing, campaigns, advertising, inventory, performance and operations, we manage the full cycle so your brand can grow sales in Russia sustainably.
Request a Pre-AnalysisSelling on Russia’s Key Marketplaces
Growth in Russian e-commerce comes from choosing the right marketplace and managing product positioning, pricing, advertising and operations together. Across our services, we operationally manage Wildberries, Ozon, Yandex Market and Lamoda.
Wildberries
One of Russia’s largest marketplaces. Strong traffic and sales potential across fashion and broad consumer categories.
Ozon
A scalable sales channel with a wide category structure and strong fulfillment infrastructure.
Yandex Market
A marketplace close to the Yandex ecosystem. Catalog, pricing and visibility management are critical.
Lamoda
A fashion and lifestyle marketplace. Catalog standards and product presentation directly shape brand perception.
Related guides: Selling on Wildberries · Selling on Ozon · Entering Lamoda
Why is marketplace selling difficult?
Selling on Wildberries, Ozon, Yandex Market and Lamoda has high potential — but poor management can create serious losses:
- Incorrect pricing and low margins
- Products that stay invisible
- Campaign and advertising mistakes
- Inventory and operations misalignment
Many brands open a store yet never reach sustainable sales. Marketplace management therefore goes far beyond uploading products — it requires ongoing sales operations.
We Manage Every Stage of Your Marketplace Operation
We don’t just upload products. We build and run a system that improves sales performance.
We manage the process operationally and strategically:
- Store and operations setup
- Product upload and content management
- Title, description and search optimization
- Pricing and competitive analysis
- Campaign and promotion management
- In-marketplace advertising
- Inventory tracking and planning
- Order and operations tracking
- Sales performance analysis
- Profitability and product performance analysis
- Logistics and fulfillment coordination
- Systems and integrations (including Insales)
Goal: More sales, higher profitability and a scalable marketplace operation.
Wildberries Sales Management
Wildberries sales management is not just listing products — it combines SEO product descriptions, competitive pricing analysis, campaign design and continuous performance tracking.
- Store management and product cards
- Content optimization and visibility
- Pricing, campaigns and advertising
- Inventory / sales tracking and performance analysis
Ozon Sales Management
Sustainable growth on Ozon comes from store operations, product cards, pricing, campaigns, advertising and regular sales monitoring. Logistics and fulfillment coordination also directly affect results.
- Store operations and product cards
- Pricing, campaigns and advertising
- Sales / performance monitoring
- Logistics and fulfillment coordination
Yandex Market Sales Management
A strong Yandex Market presence requires catalog management, pricing, campaigns, advertising and sales performance managed together. Where relevant, it can be supported by visibility work within the wider Yandex ecosystem.
- Marketplace presence and catalog management
- Pricing and campaign management
- Advertising and sales / performance monitoring
- Growth support aligned with the Yandex ecosystem
Lamoda Sales Management
Lamoda’s catalog acceptance standards are stricter and brand image matters. With the right product presentation, pricing, campaigns and operational coordination, sales can grow sustainably.
- Marketplace sales and product presentation
- Pricing and campaigns
- Operational coordination
- Performance tracking
Marketplace Advertising and Sales Growth
Marketplace advertising is an integral part of sales management. In-platform ads are critical to stand out and improve visibility.
- In-marketplace advertising management
- Product visibility and campaign optimization
- Ad performance and conversion-focused improvement
- Sales and profitability monitoring
We Also Create Demand Outside the Marketplace
Marketplace sales can be supported with Yandex Ads, VK Ads and Telegram Native Advertising. Those channels belong to our broader digital marketing service — this page stays focused on marketplace operations and sales management.
Explore Digital Marketing Solutions →Performance-Oriented Approach
Sales do not happen just by uploading products. Continuous analysis and optimization are required.
- Which product sells how much?
- Which price range is more profitable?
- Which campaigns perform better?
By analyzing this data, we grow your sales sustainably.
From Sales to Logistics, Operations to Systems
Marketplace sales cannot be managed separately from inventory, fulfillment, warehousing, logistics, integrations and order operations. Sales processes must work with your operational infrastructure.
- Insales integration and inventory sync
- Order management and centralized control
- Logistics / fulfillment coordination
Logistics & warehousing·Systems & integration·Operations setup·WB & Ozon logistics guide·E-commerce logistics 2026
Result: A systematic, scalable structure instead of manual processes.
Who Is This For?
This service is designed for companies with a product portfolio, manufacturing capability, brand or commercial potential. We focus on firms building sustainable sales and operations in Russia — not one-product trial sellers.
- Brands that manufacture in Turkey
- Brands entering the Russian market
- Companies scaling marketplace sales in Russia
- Brands expanding across multiple marketplace channels
- Manufacturers building their own operations in Russia
How We Work
Pre-Analysis
We assess your products, brand and potential in Russia.
Channel & Model
We define the right marketplace and sales model for your product.
Setup
We prepare store, product, pricing, operations and logistics foundations.
Sales & Optimization
We continuously optimize sales, advertising, campaigns and product performance.
Ongoing Management
We track operations and performance regularly to manage growth.
Outcome
A well-managed marketplace account becomes a strong revenue channel for your brand.
Working with us, you:
- Increase sales
- Reduce operational errors
- Achieve profitable, sustainable growth
Frequently Asked Questions
Which marketplaces do you manage?
We manage store, product, pricing, campaign, advertising and sales operations on Wildberries, Ozon, Yandex Market and Lamoda.
Do you work with Ozon?
Yes. On Ozon we manage store operations, product cards, pricing, campaigns, advertising and performance tracking, and we connect logistics coordination to the sales process.
Do you work with Yandex Market?
Yes. On Yandex Market we manage catalog, pricing, campaigns, advertising and sales performance, and support growth within the broader Yandex ecosystem when relevant.
How do you manage Wildberries and Lamoda sales?
Not only product listings — also SEO product descriptions, competitive pricing analysis, effective campaign setups and continuous performance tracking.
Is it hard to sell on Lamoda?
Lamoda’s catalog acceptance standards are stricter and brand image is highly valued. With the right optimized profile, sales can reach strong levels.
Do you manage marketplace advertising?
Yes. In-platform ads, visibility and conversion-focused campaign optimization are part of sales management. For Yandex Ads, VK Ads and Telegram outside the marketplace, see our digital growth service.
Can you manage logistics and fulfillment?
We plan marketplace sales together with inventory, warehousing and fulfillment. Logistics work is coordinated with our logistics and warehousing service.
Do you support companies entering the Russian market?
Yes. We plan channel selection, store setup, product readiness, operations and sales management together for market entry.
Can you manage multiple marketplaces at once?
Yes. Depending on product and operational capacity, we can set up and manage multiple channels in parallel.
Is ad management necessary?
Absolutely. In-platform ads are essential to compete and support organic discovery.
How long until sales increase?
It depends on the account and category, but improvements often begin within 2 to 4 weeks as algorithms respond to optimizations.
Who is it for?
- Brands that manufacture in Turkey
- Brands entering the Russian market
- Companies scaling marketplace sales in Russia
- Brands expanding across multiple marketplace channels
- Manufacturers building operations in Russia
Take Action Now
Learn for free how we can build a structure for your brand specifically for this service.
Request a Pre-Analysis