Custom Solution

Russian Market Solution for E-Commerce Entrepreneurs

If you want to start a new venture by combining your e-commerce vision with the Russian market, the right infrastructure is everything.

The infrastructure to turn your idea into sales is ready with us, focus on your own business without taking risks.

Start With the Numbers: Unit Economics

Before choosing products, we build a full cost sheet for each one: purchase cost, transport to Russia, customs duty and import VAT, category-specific marketplace commission, warehouse and delivery fees, return costs and advertising budget.

Only products that leave a positive margin after all of these items make the test list. This discipline prevents the most common mistake new sellers make in Russia: products that lose money with every sale.

FBO or FBS?

With FBO, stock sits in the marketplace's warehouse: delivery is fast and products are more visible in search, but it involves storage fees and careful stock planning. With FBS, you ship orders from your own warehouse: flexible, but slower to deliver.

We usually build a hybrid setup: FBO for fast-moving products and FBS for a broad but slower-moving range.

A Typical First 90 Days

Month one covers accounts, documents, Russian product cards and the first shipment. Month two focuses on advertising tests, price adjustments and collecting the first reviews. In month three, stock is deepened on the winners and weak performers are cleared out.

Frequently Asked Questions

How much budget do I need to start e-commerce in Russia?

A single figure would be misleading; the budget depends on product costs, shipment volume and advertising tests. In the initial call we build a unit economics sheet for your chosen products and propose a realistic starting budget.

What is Insales and why would I need it?

Insales is a widely used e-commerce website platform in Russia. Running your own store alongside marketplaces gives you ownership of customer data and a brand channel, and you can manage stock and orders from the same panel as your marketplaces.

Do I need to speak Russian?

No. Product cards, customer questions, marketplace support correspondence and reporting are handled by our team and reported to you in English.

Conclusion

Contact us to set up the most suitable operation model for you and start selling.

Take the First Step to Enter the Market

Contact us to create a new growth channel.

Apply Now
Russia Market Entry

Russia Market Entry is a business development and e-commerce platform providing end-to-end consulting in Ozon, Wildberries, Lamoda, company formation, logistics, certification, and marketplace operations to enable fast, correct, and sustainable entry to the Russian e-commerce market for Turkish brands and manufacturers.

Contact

  • Moscow — operations / fulfillmentPodolsk, Domodedovskoye Shosse 20, Moscow area
  • TR: +90 532 785 24 20RU: +7 993 406-72-58
  • hello@russiamarketentry.com

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